Hallowell Brain Health Support

Frequently Asked Questions


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How to choose a target memory


Guidelines for selecting what to work on in your self EMDR session

Understanding Target Memories in Self-EMDR

  • What is a target memory? (a specific memory that holds emotional weight)
  • Why choosing the right memory matters (starting with a manageable memory helps build confidence)
  • The goal of targeting a memory (reducing distress, shifting how it feels in the present)

Types of Memories You Can Work On

  • Big, obvious memories (clear, significant events that still feel distressing)
  • Small but meaningful moments (subtle experiences that left an impact)
  • Patterns of experiences (recurring situations that trigger similar emotions)
  • Recent vs. past memories (starting with older, emotionally distant events may be easier)

How to Pick the Right Memory to Start With

  • Start with a memory that feels distressing but not overwhelming (avoid your most painful experiences at first)
  • Rate the emotional intensity (on a scale from 0-10, aim for something around a 5-7)
  • Look for a specific moment (a snapshot or short sequence, rather than a long period)
  • Consider what feels “stuck” (a memory that brings up the same reaction every time)
  • Notice body reactions (a good target is often felt physically as well as emotionally)

When to Reconsider a Target

  • If a memory feels too intense to face alone (consider grounding or professional support first)
  • If you feel completely numb or disconnected (a different approach or another memory may work better)
  • If there’s no emotional charge (the memory may not need processing - look for another)

What If You Don’t Know Where to Start?

  • Identify present-day triggers (things that upset you now often link to past experiences)
  • Follow the emotions (ask, “When have I felt this way before?”)
  • Let your mind guide you (sometimes, a memory naturally comes up - trust that process)
  • Use a structured prompt (e.g., “What’s the earliest time I remember feeling this way?”)